Trust Trumps Anonymity
I still have strong feelings about the value of pen-name anonymity but have recently found cause to abandon my own. That’s right, Rob Muhlestein (pronunciation) now appears on my twitter profile as it long has on my Facebook page, but this post isn’t just about me, it’s about the journey to this point and why, since many have recently made the leap.
As I sat with a group of professional educators sharing real names and a bit about themselves in the first monthly meeting of the newly formed NC SL Educators community I realized how awkward it was not sharing my real name and more.
“I’m just Mo and interested in local educational uses of Second Life and technology,” I said. I didn’t get any strange reactions, but felt a genuine regret for not sharing more since they all had.
Photos of the event where innocently posted to facebook with my real identity tagged in them. When I realized I didn’t care, I knew something had changed in my point of view. So I thought about it.
Fact is, I’ve been thinking about this a lot for the past two months. The more friendships, conferences, and speaking opportunities emerge, plus the more I help beginners, and we have been helping a lot lately, the more I see a clear reason to just make the jump. Trust trumps anonymity.
A note of caution to beginners: Some take revealing their real life personal details in SL, or publically on the internet, very seriously, much more than I, which is why Linden Labs has a clear policy in their Terms of Service stating that you can get you booted from Second Life forever for something as simple as inadvertently revealing someone’s real name or occupation in Second Life without that person having done so first. This gives each user the option. I mention this because it is a lesson too many learn the hard way.
Real identity, shortcut to trust
Trust, even in a business context, can be developed over time with anonymity (as I’ve personally experienced many, many times). The issue isn’t that people can’t or won’t trust you unless they know the real you. It just takes longer to build trust that way. When onboarding hundreds, or building conference weak ties that you wish to develop, that inefficiency isn’t worth the benefits of anonymity. Perhaps this is what Erica and Sam Driver have always understood better than I.
Sometimes when I encounter a beginner in SL they are scared, even on safe corporate islands. SL is a scary place for beginners, no thanks to all the sell-out press coverage. I have even worn my otter avatar sometimes to help avoid any scary implications the ken-doll Mo avatar might unintentionally convey to beginners–especially women. If you have been to any info-hub entry point lately you will know what I mean.
It seems to me that when I use a real name tag titler, with email, it helps overcome that barrier, building trust, and ultimately speeding learning. Being able to confirm an identity with resources that person trusts, like Facebook, Linked-In, or the corporate phone book, is a shorter path to trust than sharing personal information about yourself anonymously. Besides, people just want to learn from someone they trust, they don’t need your life story. They may not even want to be friends afterward, sad, but real. The same goes for business communication, speaking engagements, and free agent community associations. Daniel Pink calls trust ‘the free agent operating system’ underlying and supporting every transaction and communication that happens in Free Agent Nation. If he’s right, then revealing your real self as quickly as possible just might be the boost in CPU you are looking for.
Rob is real. Mo has more fun.
The value of a pen-name, along with creativity, avatar customization, and self-expression, seems to be grossly under appreciated by too large a group of virtual worlds thinkers, evangelists, adopters, and implementers. So many miss the rich experiences approaching this artistic medium as just a ‘business tool.’ The very point of using virtual worlds such as Second Life is the immersion yet some dismiss it as useless, creative, right-brained, fluff. It is that immersive fluff that makes the ‘tool’ what it is. Those that forget this are wasting their time and money where other 2D options would do nicely.
Revealing real names obviously doesn’t stop us from enjoying writing the book as well as reading it or discussing it, which I earlier discussed in terms of augmentation v.s. immersion. If Second Life has a game element, it is when it becomes one or more interactive novels, books that I imagine and write with friends in that same mindset. The richest games are those that involve other human players. In this sense, Second Life is no different. Sometimes this distinction is unclear–especially for beginners. But finding that boundary seems to lead to the best experience making both lives better for it.
I talk about the evolution of identity, behavior and self-image in an upcoming blog post, The Immersion Curve.
Compartmentalized Identity is a Myth
With varying degrees of fanfare, avatars have been coming out for a while now. Why? Well a lot of them started out in Second Life or where ever as a means of entertainment. How important is it that your WoW guild actually know the real you? It doesn’t sound so unreasonable to maintain anonymity in a game setting. But soon many discovered, as I did, that Second Life is more than a game. As their real lives, personal and professional, became more intertwined with their use of Second Life drawing this distinction became logistically, and perhaps ethically, much harder to do.
I can think of several prominent avatars that passed through this, but won’t name any. For some presenting at conferences did it, others wrote papers, others where cited in interviews and marketing materials. Almost all faced the reality that eventually their level of involvement, which had established quite a brand and reputation associated with it, would require openly acknowledging the connection of that virtual and real identity.
I am sure many have gone on to alt another identity only to face the same dilemma over and over again with each. This conundrum is the very reason I generally prefer not to alt. [I still do on occasion to make machinima, create animations, and explore or develop in peace (since there is still no stealth function).]
You are you, no matter how many different personalities you might act out fictionally or otherwise. The more we can consolidate them, the more efficient, and perhaps happier, we’ll be.
June 24, 2009 at 4:44 am
Congratulations Rob! Having known your ‘real’ identity for some time,trust has not been an issue, but I do recall hesitating before handing out an IBM conf call # in an early VUC meeting! But now how will I earn pocket change selling your real name for 5$L a pop!
June 24, 2009 at 7:24 am
Great article, Rob! You’re right, it’s all about trust and real names help us reach trust more quickly. Mwahaha, now that you’ve revealed your real name I can scout you out on LinkedIn and invite you to join the ThinkBalm Innovation Community!
June 24, 2009 at 8:15 am
Great article
Also worth noting that you don’t have to go overboard and tell everyone your name, or put it everywhere, although you do have to be prepared to be found once you publish it. Not everyone wants to go beyond the avatar
That ’stealth mode’ JIRA link goes to a resolved ticket – is there another one anyone has found on this? It is still an issue that group listings show presence, and a simple-to-activate stealth mode would be a great boon to many who want to work (or play) in peace sometimes.
June 24, 2009 at 8:57 am
Juko, you make a good point. For most this will be a quiet change. I had not read anything about the journey from anonymity to identifying anywhere else and think a lot of beginners (hopefully a target readership for this blog) eventually will face this question. Beyond technical skills, I hope understanding some of these issues will help beginners make the best of these tools.
Maybe it is time to open a new JIRA asking for ’stealth’ mode. Why does opening a JIRA feel like going to war just to keep the thing open?
Another topic for another day. I’ll post a fresh blog post with a new JIRA and maybe we can rally enough to get them to look at it.
June 24, 2009 at 9:35 am
I think another issue all tangled up with this is in the ‘creative burnout / remember the fun’ discussion, as mentioned notably by Arminasx in his RESET article (http://www.secondeffects.com/2009/04/reset.html) and Bettina in her SL is Killing Me post (http://npirl.blogspot.com/2009/04/sl-is-killing-me.html).
Sometimes we use anonymity to give us the sense of liberty to push our boundaries, explore parts of ourselves we can’t/won’t elsewhere, be creative in a different way etc. We should certainly encourage new people to make the most of the possibilities of virtual worlds. We also know the stresses this can bring. Whether we cope with this by ‘disconnecting’ avatar and real identity in some sense or not, having real choices for virtual privacy is a key requirement.
June 24, 2009 at 9:45 am
I could not agree more. Beginners should be aware of the benefits of anonymity so they can choose and understand others’ choices without stigmatizing them. And yes, not being able to get away is certainly a trade-off.
June 24, 2009 at 10:08 am
Anyone who wants ‘login invisibly’ or ’stealth’ mode can still vote for http://jira.secondlife.com/browse/VWR-468 which Judy King found and tweeted. We can only hope.
June 24, 2009 at 8:15 pm
Mo,
I posted a pic as I typically do in FB to try to get other educators interested in exploring SL. (It works!) Didn’t realize that anyone would tag you off that pic & apologize for that happening.
You see, I don’t mind people knowing my true identity. *I’ve got it posted in my SL profile for anyone to right click & see.
Patti Wilkins (RL)
June 24, 2009 at 9:25 pm
Yes, Patti, you did nothing wrong, nor did Julie for tagging me since I could easily have removed the tag and have always been open with Julie and many others about my name. I hope this post doesn’t seem come across critical of that specific event. I am just using it as an example. It illustrates the difficulty trying to maintain anonymity where it is more natural to be real like you say. This has happens many other times with other beginners, educators, professionals, and friends that know me. It has never offended me.
June 25, 2009 at 10:33 am
Voted! Good find.
I have an alt just for building / working in peace, but it’s enough of a pain to have to transfer things to/from the alt that I don’t use it all that often. (Instead I log in as me, deal with login-time notices and IMs for ten minutes, work for five minutes, get distracted by personal and group IMs for fifteen minutes, and then have to go back to RL for something!)
On the rest of the post, I agree with the basics of what you’re saying, but I think you’re putting it too strongly and too absolutely. What you say is true for many of us, but there are also people who keep their RL information very very close to the chest, but still manage to build up lots of trust inworld. And there are people for whom compartmentalized identities are very real and important.
So while I respect and believe what you’re saying about how the world is for you, statements like “Trust Trumps Anonymity” and “Compartmentalized Identity is a Myth” are too easy to read as saying that what’s true for you must be true for everyone. And I don’t think that’s true.
July 18, 2009 at 11:54 am
Fascinating post, Mo! I’ve taken pretty much the same journey from anonymity to full disclosure, as well. What I realized was that as I made Second Life a more integral part of my whole life, hiding my first life name in SL was about as useful as hiding it in, say, my work life or social life. But that’s me — SL has become a major part of my professional life. For those who choose to use SL as an escape from first life, I can see where the anonymity is important.
Alas Zerbino in SL
October 27, 2009 at 12:57 pm
And here is yet another example of a great avatar coming out voluntarily.